Monday, August 1, 2011

First Week on the Android Market

So we have officially ended our first week of Word Crank, on the market and wanted to share some of our statistics to help benefit others.  Therefore, below you will find what the Android Market currently has for our stats:


As you can see we had 807 installs for the free version and 4 for the paid version.  We are very happy with these results.  We were hoping to hit 1000 downloads by the week end, and even though we didn't achieve that goal, we came pretty close!

Other statistics that we wanted to share are from Google Analytics, we track user engagement with our game and were very excited to see the amount of time that people spend playing Word Crank, almost 15 minutes per user.  See below for more details.



Finally the Android Platform enables you to track the source of your downloads, we used this feature once we decided that we would run a short AdMob campaign.  We ran the campaign for the last 3 days of the week.  Here is a graph that shows the amount of users who play the game that came directly via the market versus those who came through AdMob.



We hope this data proves helpful to others who are launching their first game on the Android Market.

1 comment:

  1. You left a comment over on my blog so I came and took a look. You should announce your new app on http://www.reddit.com/r/android/. If people like it, you might get quite a bit of good publicity. Best of luck!

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